Thursday, March 22, 2012

What is the point of tagging your name?  It doesn't mean anything to anyone yet.  It needs to be in coherence with something that people can relate to, otherwise it's way too easy to pass over.  Make a statement, and then you will have something that people can associate with your brand. 


Found this written as a memo in my phone from months ago.  This is why jotting down thoughts, sketching silly, random ideas should be a common practice.  You never know when you will come across something that will shed new light on a project that you are struggling with.  

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